Harsh Teradale

Currently Building brand systems

A communication designer working across brand identity, digital product and motion — building systems that keep a brand coherent everywhere it appears.

Shaping
the Voice
of Modern
Brands
Recent work

Recent projects and the thinking behind them.

Zenxo

Role
UI/UX Designer
Scope
Product · Web

Inside the case study:Problem, decisions, results

The rebuild of an F&O strategy builder, start to finish — why nine stacked form sections could never express a multi-leg strategy, the two calls that produced the split screen, and how a results page of twenty-one equal panels was reordered into a descending funnel. Shown with the builder canvas, Zenbot writing blocks onto the legs they belong to, and both themes in motion.

Northbank App

Product design for a banking app: a component library, motion spec and a tone of voice that survives contact with compliance.

Role
Product designer
Scope
Identity · Web · Motion

Field Notes

An editorial system for a print and digital journal — grid, typography and a cover language that flexes across issues.

Role
Design & art direction
Scope
Editorial · Print
Selected work

Five projects, start to finish.

Motion reel

Title sequences, product motion and identity systems in movement.

Bullying campaign 02:56
Practice

Placeholder copy. This block sits over the media and holds the odometer that counts the years.

Occasional notes on design systems, type, and work in progress.

Placeholder form — nothing is sent anywhere.